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So You Need to Run an Advocacy Campaign. Here's Who Does What — and Where Your Budget Actually Goes
Public Affairs 12 min read

So You Need to Run an Advocacy Campaign. Here's Who Does What — and Where Your Budget Actually Goes

So you need to build an advocacy program. Here's how to prioritize the infrastructure, vendors, and measurement for campaign success.

Bree Benn ·
Help shape industry insights with the 2026 Grassroots Advocacy Reality Survey
Public Affairs 3 min read

Help shape industry insights with the 2026 Grassroots Advocacy Reality Survey

AdvocacyAI is running the 2026 Grassroots Advocacy Reality Survey to collect firsthand data from lobbyists, advocacy professionals, legislative staff, and campaign strategists on where grassroots advocacy is actually having impact. The results will be published as a free public resource, and participants can receive the full benchmark report before public release.

AdvocacyAI ·
Why Most Advocacy Campaigns Feel Busy—but Don't Move Lawmakers
Public Affairs 6 min read

Why Most Advocacy Campaigns Feel Busy—but Don't Move Lawmakers

Advocacy organizations often confuse activity with impact. True legislative influence requires strategic alignment across departments, focused issue prioritization, disciplined message repetition, audience segmentation, and depth-based metrics rather than vanity metrics like list size.

AdvocacyAI ·